The customer loyalty programme Alsa Plus (hereinafter the “programme” or “Alsa Plus”) managed by ALSA GRUPO, S.L.U. (hereinafter AG), aims to reward the loyalty of Alsa customers.
The customer condition of the Alsa Plus programme is personal and non-transferable.
Alsa means all the companies featuring this brand in their passenger transport by road services, excluding passenger urban transport services. In order to improve the loyalty programme conditions, Alsa reserves the right to change these conditions at any time. In this case, Alsa will give at least a one-month notice to its Alsa Plus customers via e-mail and will announce on their website the new structure and features, and the date from which the changes will be effective. If the customer does not wish to remain as a member of the Alsa Plus programme, he/she shall give at least a one-month notice from the notice date. The customer shall be entitled to use all the points available to that date in the same period, and from that moment will not be entitled to claim anything from Alsa for this reason. The Alsa Plus programme will be cancelled without prior notice or any responsibility whatsoever, and the provisions above shall not be applied, in case of any circumstances of force majeure or legal enforcements preventing its continuity.
These general terms and conditions shall be applied from 25 February 2021.
I. PURPOSE OF THE ALSA PLUS PROGRAMME
The Alsa Plus programme awards benefits and points to the member of Alsa Plus account when purchasing or booking Alsa tickets, provided that the holder is one of the passengers included in the booking.
The holder should check the conditions applicable for each product and the discounts offered regarding the earning of points. These conditions are published on the websites alsa.es and alsa.com, and the app. The purchase of vouchers and certain promotional special fares do not qualify to earn points.
Being an Alsa Plus member means the express authorisation for receiving, through any channel, including e-mail, SMS, push notice, website notices or by phone, information about the Alsa Plus programme, news, services and/or Alsa promotions. If the customer does not wish to further receive commercial communications, they would be able to unsubscribe in the registration form, or changing their Alsa Plus profile on the websites alsa.es/alsaplus. Also, the condition as an Alsa Plus customer qualifies the member to benefit from exclusive discounts offered by the partner entities of Alsa Plus.
II. CONDITIONS OF THE ALSA PLUS PROGRAMME
Any person over the age of 18 years old may be suitable to be a member of the Alsa Plus loyalty programme (hereinafter the “customer”).
Joining the Alsa Plus loyalty programme is totally free and means the understanding and agreement to these General Terms and Conditions.
To become an Alsa Plus member, please fill in the registration form created for that purpose, available at any Alsa ticket desks or on the websites alsa.es, alsa.com, or the apps.
To be identified as an Alsa Plus customer, log into their account and book tickets from any of the Alsa sales channels or any other qualifying channel, Alsa Plus customers must identify themselves with an ID (passport, NIE for foreign people), or an e-mail address and the password selected by the customer for that purpose.
The account´s holder may request to unsubscribe from the programme at any time and through any of the channels provided for that purpose. Alsa Plus customers with no activity over a 24-month period in their account will become inactive customers.
AG reserves the right to cancel the point account and its point balance and remover the Alsa Plus customer from the programme to any person failing to comply with the rules and regulations established under these terms and conditions, or anyone that has done a fraudulent use of Alsa tickets.
AG reserves the right to cancel the Alsa Plus loyalty programme at any time, giving a one-month prior notice to their customers, not holding any liability for any damages that may arise from this cancellation to the customers. If Alsa Plus customers had enough points to redeem any tickets, they would be entitled to redeem them within that one-month deadline.
III. JOINING THE PROGRAMME
To become an Alsa Plus member, please fill in the registration form created for that purpose on the websites alsa.es, alsa.com or the apps. Joining Alsa Plus means that the information provided in the registration form is true, accurate, updated and complete at all times. Otherwise, AG may, with immediate effect, suspend or cancel your points account and deny the access, either present or future, to the programme by cancelling the membership. Any Alsa Plus customer may unregister from the programme at any time by sending written notice addressed to Alsa Plus: Dto. Marketing, 4ª planta, c/ Josefa Valcárcel, 20, 28037 Madrid or to the e-mail address alsaplus@alsa.es, stating their wish to resign to this membership.
IV. ADITIONAL BENEFITS
Customers may be entitled to benefit also from additional advantages. Further information and valid deadlines will be provided by AG through official channels. These exclusive benefits are not valid in conjunction with any other promotional tickets whatsoever.
Should any contradiction arise between the terms and conditions set forth in the Terms of Use and the Special Conditions, the provisions of the promotional tickets will prevail. In addition, Alsa Plus members may benefit from special fares, discounts and/or promotions, provided they comply with the conditions established by Alsa.
Please check the benefits and additional discounts available and the expiration date on the websites alsa.es and alsa.com
V. OBTAINING POINTS
Alsa Plus customers who purchase any Alsa ticket through Alsa's own points of sale, on the websites alsa.es and alsa.com, via the app, through the telephone service provided by Alsa and through AG approved channels shall be entitled to obtain points in accordance with the points/euros exchange rate in effect at any given time for each product type and/or fare.
AG reserves the right to change the number of points obtained at any given time through Alsa ticket purchases.
Points are allocated to specific individuals, as customers must identify themselves as an Alsa Plus customer at the time of booking in order to obtain the points accumulated through the purchase. In addition, for the points accumulated to be registered, at least one of the passengers must be the holder of the Alsa Plus account through which the booking is made.
Points will be added to the account within 24 to 48 hours of the date of travel indicated on the ticket. AG shall not be held responsible for any delay in registering transactions when causes beyond its control make the automatic registration of transactions impossible. AG reserves the right to cancel any points which are loaded onto customers' accounts in error. The automatic addition of points is only guaranteed if the identity of the account holder and passenger has been duly accredited and registered upon booking.
The right to request the addition of any points which have not been loaded onto a customer account must be exercised within one month of the day after the journey, and in accordance with the provisions of the corresponding section of the website alsa.es
Alsa Plus points expire 18 months after the date they are registered. After that time, they are deducted from the customer's account and may not be redeemed or reallocated.
In the event of ticket cancellations, the customer shall not be entitled to receive any points for the cancelled ticket.
VI. CHECKING POINTS
Alsa Plus customers can check their balance and see any transactions in their Alsa Plus point accounts on the websites alsa.es and alsa.com
VII. REDEEMING POINTS
Points may only be redeemed as part of the Alsa Plus programme in exchange for the corresponding Alsa tickets.
Under no circumstances shall the points be transferable or redeemable for money. And you must have a minimum of 100 points (€1) to be able to redeem them.
The customer may only use the points as a means of payment to cover the cost of an Alsa ticket or, where applicable, of any additional services deemed appropriate by AG, as defined on the website alsa.es; the points shall be redeemed for their equivalent value in euros in accordance with the points/euros exchange rate in place at any given time.
Likewise, the customer may redeem the points accumulated to secure a discount on the total cost of Alsa tickets purchased; the number of points required to obtain the discount will be determined in each case by the route and the service class in question. The discount available will be indicated during the booking process and specified on alsa.es
The customer may, upon presentation of their personal identification, redeem their points for Alsa tickets (subject to ticket availability) at Alsa's own points of sale, as well as through alsa.es, alsa.com, the app and any other channels made available to customers by Alsa in the future. These tickets may be changed and/or cancelled unless the ticket is part of a promotion which specifically does not permit changes and/or cancellations.
AG will discount the points corresponding to the Alsa ticket purchased from the customer's account at the time the redemption request is received.
VIII. DATA PROTECTION
ALSA GRUPO, S.L.U., with Tax ID No. (CIF) B-82059478 and registered offices at Calle Josefa Valcarcel, 20, 28027, Madrid, contact details of the data protection officer (dpo@alsa.es) and email asesoria@alsa.es, is the Data Controller of the data supplied when joining the Alsa Plus loyalty programme. The main purpose of processing your data is to manage registration and participation in the Alsa Plus loyalty programme. The legal basis for this processing is the execution of the contract that you sign with us. We will process your data in an aggregated or pseudonymised form to:
(i) conduct statistical analyses and profiling,
(ii) carry out market research relating to transport,
(iii) send you opinion polls and customer satisfaction surveys.
(iv) We will store your purchase history and use information on the services you previously bought to recommend you others that we believe could be of interest to you, without automated decision making based on the profiling conducted.
The legal basis for this processing is the company's legitimate interest in improving our products and services, and improving and adapting our sales and customer service channels. We have balanced the interests and concluded that the company has a legitimate interest in adapting Alsa’s commercial strategy and offering using the information obtained from the transactions carried out on the different sales channels, as well as in obtaining information that enables us to better know the market in which Alsa operates and any changes it may experience. The aim of all of this is to organise resources as efficiently as possible in the process of selling our services.
Likewise, should you authorise it, we will process your data to send you advertisements based on the consent you give us. The processing of your data by Alsa for promotional purposes includes the sending of commercial communications by any means, including email, SMS, push notifications, web notifications or an equivalent means of electronic communication or by phone, of any information regarding services, deals or updates from Alsa or companies associated with Alsa Plus in relation to leisure, transport, catering, training, telecommunications, fashion, retail and insurance. You can consult all companies related to Alsa Plus on the following websites: alsa.com/en/web/bus/home and alsa.com. Consent is given by checking the box provided for that purpose. You may withdraw your consent at any time, by writing to us at asesoria@alsa.es. Withdrawal of consent in no way affects the legal basis for the previous processing of your data. Your personal data shall be kept for as long as your relationship lasts with AG and you do not withdraw your consent or request the cancellation/deletion of them or object to their processing. Your data will not be transferred to third parties nor will data be transferred internationally. Information marked with an asterisk (*) is obligatory. If these details are not provided it shall not to possible to register you as an Alsa Plus member. We take the information supplied to be true. Nonetheless, AG reserves the right to exclude those customers from the programme that have provided false or inaccurate information. Customers can withdraw their consent and exercise their rights to access, rectification, cancellation/erasure, restriction and portability by means of a conventional mail to the following address: ALSA GRUPO, S.L.U., Calle Josefa Valcarcel, 20, 28027, Madrid, or by email to: asesoria@alsa.es. Moreover, if you consider that your data have been inappropriately processed, you can address any such complaint to the Alsa Data Protection Officer (dpo@alsa.es) or the Spanish Data Protection Agency at the following address: Calle Jorge Juan, 6, 28001, Madrid.
IX. GOVERNING LAW AND JURISDICTION
These General Conditions shall be applied and interpreted in accordance with Spanish Laws. For any disputes arising from these General Conditions, the parties expressly waive any jurisdictions to which they may be entitled and submit to the Courts of the customer's residence. The Alsa Plus customer hereby confirms that the data reflected in the registration form is accurate, that the customer is aware of and agrees to the conditions of this loyalty programme and that, by signing this agreement, the customer adheres voluntarily to said conditions, with the first purchase of an Alsa ticket constituting express confirmation of the customer's full knowledge of and agreement with said conditions. Likewise, the customer acknowledges receipt hereupon of a copy of these General Conditions.